Acceptable Use & Anti-Spam Policy

Effective date: July 25, 2026
Last updated: July 26, 2026
Document version: 2026-07-26

This Acceptable Use & Anti-Spam Policy ("AUP") is part of the SendFable Terms of Service. SendFable is a service operated by iScream Studio INC. SendFable is for permission-based email. Unsolicited email harms Recipients and every Customer on the platform, so we enforce this policy strictly.

1. Customer requirements

• Send only to Recipients with lawful permission to receive your email.
• Maintain consent records where applicable and provide them if we request evidence.
• Use accurate From, Reply-To, and subject information; identify the sender accurately.
• Include a valid physical postal mailing address in campaign footers (enforced before send where the product requires Workspace mailing address).
• Include SendFable's required unsubscribe mechanism. We add working unsubscribe links and, for campaigns we send, List-Unsubscribe / one-click (RFC 8058) headers where implemented.
• Honor opt-outs promptly; do not re-import or re-mail unsubscribed or suppressed addresses.
• Use lawful, nondeceptive content.
• Investigate unusual bounce or complaint levels and fix list hygiene problems.

2. Prohibited lists and acquisition methods

• Purchased lists
• Rented lists
• Scraped or harvested addresses
• Address-appending services
• Third-party lists without provable permission
• Dictionary attacks or role-account blasting (for example indiscriminate admin@ / info@ spam)

3. Prohibited content and behavior

• Spam, phishing, fraud, malware, or deceptive redirects
• Identity impersonation or misleading subject lines / headers
• Obscured or broken opt-out mechanisms
• Attempts to bypass suppression, quotas, ramps, or abuse controls
• Attempts to manipulate opens, clicks, or reputation metrics
• Illegal products or services
• Harassment, hate, or abusive content
• Intellectual-property infringement
• Unauthorized security testing of SendFable or other Customers
• Excessive resource use that degrades the Service
• Resale or unauthorized sublicensing of the Service

4. Bounces, complaints, and suppressions

• Unsubscribe requests take effect for future sends through the Service.
• Hard bounces and spam complaints feed Workspace and platform-wide suppression so known-bad addresses are not re-mailed.
• Sustained bounce rates above approximately 5% or complaint rates above approximately 0.1% can automatically pause campaigns and trigger review (thresholds as implemented in product).

5. Enforcement

We may take one or more of the following actions:

• Import review and list-quality checks
• Sending ramps and quotas
• Throttling
• Campaign pause or cancellation
• Workspace sending hold
• Investigation and request for consent evidence
• Suspension or termination of accounts / Workspaces
• Reporting to providers or authorities where legally required
• Retention of suppression records after account closure

Where legally permitted, termination for serious AUP violations is not eligible for refund — see the Billing & Refund Policy.

6. Reporting abuse

Report unwanted email sent through SendFable to abuse@sendfable.com or via the contact form (topic: Report abuse or spam). Include the sender address and, if possible, full email headers. Reports are reviewed with priority.